
As all printers know, what turns any business into a profitable business is the stream of returning customers. Returning customers differ from new customers because the cost of customer acquisition is zero.
GoMake’s Online Office is a way for customers to quote their own print jobs using online calculators. If the customer chooses to order the products they quoted, they can turn them into an order with a click of a button. They can upload their graphics and enjoy full automation in the ordering process. No need for phone calls or emails.
For printers, the Online Office solution is a big time saver. It will not replace sales representatives since customers will often have questions and need guidance in choosing products. But a major part of the service is moved online and fully automated.
Returning customers can reprint old orders with no questions asked at all.